Reaching audience at scale requires combining CTV/OTT with linear TV. If your plan is 100% streaming on a few platforms, your campaign will have limited reach. Precision Media provides data on how to allocate budget based on targeting your audience and geography. This cross-screen tool is available to you at no cost.
San Francisco – Oak – San Jose
Washington DC (Hagrstwn)
Marketwide 18+ Count:
C-Level Executives or Business Influencers
Target Audience Count:
3,316,708 (9% of 18+)
Source: Nielsen ‘The Gauge’ June 2023
Interested in learning how CTV can help you achieve your goals? Curious about OTT advertising or traditional linear TV advertising? Reach out!